Since many customers now prefer communication in the messengers, there is a possibility for businesses to automate serving customers by using chatbots.
What is a chatbot?
A chatbot is a program, that is created to interact with customers requests, imitating a process of a human conversation. It allows process questions and requests from customers online with a programmed information, as if it would be an human interaction with a real person. Most popular chatbots are written, but they can be set up with voice and even video.
How to set up a chatbot?
A chatbot can be set up in a messenger. The easiest one is with Facebook Messenger for your business page. It allows to set up a messenger with 3 main questions. More complex chatbots can be set up for Telegram, WhatsApp and Facebook Messenger. Depending on your needs, a chatbot can provide information, answer questions or serve as a survey for leads generation. Before setting up a chatbot, it is important to understand what questions would you like to include in the chatbot, get clear on the answers and the process, as well as identify how would you and your clients use this information from a chatbot?
Which businesses should use chatbots?
Chatbots are very convenient when a business or an organisation has regular interaction with their audience. For example when your business is selling products or services and you know which questions most customers are interested in. Chatbot can help with new clients on boarding or providing instructions, or even delivering a training program.
Would you like to set a chatbot for your business? Contact us for more information and we would be happy to assist you!